Which of the following offers another approach for uncovering potential conflict between channel members?
A. Resource Scarcities
B. Marketing Channel Audit
C. Decision Domain Disagreements
D. Behavioral Dimensions
E. Coercive Power
Answer: B
Which of the following offers another approach for uncovering potential conflict between channel members?
A. Resource Scarcities
B. Marketing Channel Audit
C. Decision Domain Disagreements
D. Behavioral Dimensions
E. Coercive Power
Answer: B