Canyons ski resort is so positive that guests will enjoy their visit that they offer a money-back guarantee for special lift tickets purchased at the resort Web site. Canyons' "You'llLoveItOrIt'sFreeGuarantee" provides consumers which of the following service quality aspects?
a. Tangibility
b. Responsiveness
c. Sympathy
d. Responsibility
e. Reliability
ANSWER: e