If a company's pricing objective is to meet the competition or to maintain existing prices, it is using ___ pricing.
a. head-on
b. target return on investment
c. status quo
d. market share
e. demand-oriented
ANSWER: c
If a company's pricing objective is to meet the competition or to maintain existing prices, it is using ___ pricing.
a. head-on
b. target return on investment
c. status quo
d. market share
e. demand-oriented
ANSWER: c