___ is the practice of marking up prices by 100 percent (or doubling the cost to set the selling price).

___ is the practice of marking up prices by 100 percent (or doubling the cost to set the selling price).

___ is the practice of marking up prices by 100 percent (or doubling the cost to set the selling price).


a. Margin pricing
b. Keystoning
c. Mark-on adding
d. Formula doubling
e. Symmetrical pricing


ANSWER: b


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