The Campbell Soup Company recently started using "the Campbell Kids" again in their ads. They and other companies doing similar revivals of past imagery reflect the power of:

The Campbell Soup Company recently started using "the Campbell Kids" again in their ads. They and other companies doing similar revivals of past imagery reflect the power of:



A) nostalgia.
B) the "wonder years" effect.
C) persuasive embed.
D) recognition.


Answer: A


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