Marketing MCQ Marketing Chapter 1 Which marketing management philosophy focuses on the question, "What do customers want and need, and how can we benefit society?"

Which marketing management philosophy focuses on the question, "What do customers want and need, and how can we benefit society?"

Marketing Chapter 1

Which marketing management philosophy focuses on the question, "What do customers want and need, and how can we benefit society?"

a. Internal
b. External
c. Sales
d. Societal marketing
e. Production

ANSWER: d

Marketing MCQ

Which marketing management philosophy focuses on the question, "What do customers want and need, and how can we benefit society?"

Which marketing management philosophy focuses on the question, "What do customers want and need, and how can we benefit society?"

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