Identify the correct statement about quick response (QR) systems.
a. They are developed by conventional channel members.
b. They are also known as SKU systems.
c. These systems are different despite the similar names adopted by various retail industries.
d. They are designed to obtain real-time information on consumers' actions by capturing ECR data at point-of-purchase terminals.
e. The information obtained is used to develop new or modified products, manage channel-wide inventory levels, and lower total channel costs.
Answer: E