Marketing MCQ Marketing Chapter 8 If a business finds out that its older consumers value different things than its younger consumers, it might have an opportunity to use _________ segmentation.

If a business finds out that its older consumers value different things than its younger consumers, it might have an opportunity to use _________ segmentation.

Marketing Chapter 8

If a business finds out that its older consumers value different things than its younger consumers, it might have an opportunity to use _________ segmentation.

a. behavioral

b. geographic

c. demographic

d. psychographic

Answer: c. demographic

Marketing MCQ

If a business finds out that its older consumers value different things than its younger consumers, it might have an opportunity to use _________ segmentation.

If a business finds out that its older consumers value different things than its younger consumers, it might have an opportunity to use _________ segmentation.

Learn More :

Share this