______ products are consumer products and services that customers usually buy frequently, immediately, and with minimal comparison and buying effort.
A) Shopping
B) Specialty
C) Capital
D) Convenience
E) Unsought
Answer: convenience
____ products are consumer products and services that customers usually buy frequently, immediately, and with minimal comparison and buying effort.
A) Shopping
B) Specialty
C) Capital
D) Convenience
E) Unsought
Answer: convenience