Marketing MCQMarketing Chapter 7______ products are less frequently purchased consumer products and services that customers compare carefully on suitability, quality, price, and style.
______ products are less frequently purchased consumer products and services that customers compare carefully on suitability, quality, price, and style.
______ products are less frequently purchased consumer products and services that customers compare carefully on suitability, quality, price, and style.
A) Convenience
B) Capital
C) Unsought
D) Shopping
E) Secondary