The 80-20 rule states that:
A. around 80 percent of the firm's sales comes from 20 percent of the customers.
B. only 80 percent of a market can be segmented.
C. market segmentation works well only 80 percent of the time.
D. only about 80 percent of the people remember the firm's positioning of a product while the remaining 20 percent create their own positioning for a particular product.
E. about 80 percent of corporations do not understand the actual meaning of the term "market segmentation".
Answer: A