Marketing MCQ
Multicultural Marketing
What is defined as a concept of marketing communications planning that recognizes the added value of a comprehensive plan that evaluates the strategic roles of a variety of communication disciplines?
What is defined as a concept of marketing communications planning that recognizes the added value of a comprehensive plan that evaluates the strategic roles of a variety of communication disciplines?
What is defined as a concept of marketing communications planning that recognizes the added value of a comprehensive plan that evaluates the strategic roles of a variety of communication disciplines?
a. IMC
b. Sponsorships
c. ACS
d. UNCF
Answer: a. IMC
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