Jeremiah knows that it is possible to prepare a sales demonstration that is too structured and so mechanical that the prospect feels like a number. Marketing people refer to this as what effect of the selling-buying process?

Jeremiah knows that it is possible to prepare a sales demonstration that is too structured and so mechanical that the prospect feels like a number. Marketing people refer to this as what effect of the selling-buying process?


A) depersonalization

B) personalization

C) focalization

D) massification

E) concentration


Answer: A) depersonalization


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