The airline and hospitality industries use ________, by which they offer discounted but limited early purchases, higher-priced late purchases, and the lowest rates on unsold inventory just before it expires.

The airline and hospitality industries use ________, by which they offer discounted but limited early purchases, higher-priced late purchases, and the lowest rates on unsold inventory just before it expires.


A) special-customer pricing

B) yield pricing

C) cash rebates

D) location pricing

E) customer-segment pricing


Answer: B) yield pricing


Learn More :