A "left-brain" advertisement is:
A) oriented towards the logical, rational side of the brain
B) oriented towards the emotional or feeling side of the brain
C) used primarily for consumer advertisements
D) used with pulsating distribution schedules
Answer: A) oriented towards the logical, rational side of the brain
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Marketing
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- One important consideration in using a differentiated targeting strategy is that ________.
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- Which of the following is an advantage to businesses that use computer databases to manage their inventory?