Blockbuster has set up a website that enables customers to converse with the company. This is an example of a(n) ______ website.
a) accessible
b) controlled
c) linked
d) addressable
e) interactive
Answer: e) interactive
Marketing MCQ
Marketing Chapter 10
Blockbuster has set up a website that enables customers to converse with the company. This is an example of a(n) ______ website.