Marketing MCQ
Marketing Chapter 20
Customer value creation is made possible by __________, the practice of building ties to customers based on a salesperson's attention and commitment to customer needs over time.
Customer value creation is made possible by __________, the practice of building ties to customers based on a salesperson's attention and commitment to customer needs over time.
Customer value creation is made possible by __________, the practice of building ties to customers based on a salesperson's attention and commitment to customer needs over time.
a) conference selling
b) relationship selling
c) formula selling
d) seminar selling
e) team selling
Answer: b
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