In the retail positioning matrix, the Mall of America would be positioned in the _________ breadth of product line, and _________ value added quadrant.

In the retail positioning matrix, the Mall of America would be positioned in the _________ breadth of product line, and _________ value added quadrant.



a) broad, high

b) broad, low

c) narrow, high

d) medium, low

e) narrow, low



Answer: A


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