Marketing MCQ Marketing Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.

Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.

Marketing

Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.

A. exclusive

B. variable

C. intensive

D. selective

E. collective

Answer: A. exclusive

Marketing MCQ

Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.

Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.

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