Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.

Manufacturers would be using a(n) ______ distribution strategy if they were to grant one or a very few retail customers the right to sell its product in a given geographic territory, thereby ensuring no other retailers in the territory could sell the product.


A. exclusive


B. variable


C. intensive


D. selective


E. collective



Answer: A. exclusive


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