Marketing MCQ Marketing Chapter 14 McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _____, while the franchises represent a(n) _____.

McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _, while the franchises represent a(n) _.

Marketing Chapter 14

McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _, while the franchises represent a(n) _.

contractual VMS; corporate VMS

corporate VMS; contractual VMS

administered VMS; contractual VMS

corporate VMS; administered VMS

administered VMS; corporate VMS

Answer: corporate VMS; contractual VMS

Marketing MCQ

McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _____, while the franchises represent a(n) _____.

McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _____, while the franchises represent a(n) _____.

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McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _, while the franchises represent a(n) _.

McDonald's has a multichannel distribution system in which it operates its own locations and has franchise agreements with other locations. Operating its own locations is a(n) _, while the franchises represent a(n) _.