Once a consumer recognizes he or she would like to go from a needy state to a different, desired state, the consumer decision process continues with
A. internal and external searches for information.
B. purchase of a product to satisfy that need.
C. an evaluation of every possible way to satisfy that need.
D. a marketer's intervention to convince the consumer to buy a product.
E. scenario planning.
Answer: A. internal and external searches for information.