Marketing MCQ
Marketing Chapter 20
Research indicates that 25% of U.S. salespeople engaged in __________ selling consider it unethical to explicitly ask customers about competitor strategies such as pricing practices, product development efforts and trade and promotion programs.
Research indicates that 25% of U.S. salespeople engaged in __________ selling consider it unethical to explicitly ask customers about competitor strategies such as pricing practices, product development efforts and trade and promotion programs.
Research indicates that 25% of U.S. salespeople engaged in __________ selling consider it unethical to explicitly ask customers about competitor strategies such as pricing practices, product development efforts and trade and promotion programs.
a) order-taking
b) business-to-business
c) trial-close
d) missionary
e) partnership
Answer: b
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