Signs, counter pieces, racks, and self-service cartons are all forms of
a) in-store attention grabbers.
b) demonstrations.
c) retail media.
d) premiums.
e) point-of-purchase displays.
Answer: e) point-of-purchase displays.
Marketing MCQ
a) in-store attention grabbers.
b) demonstrations.
c) retail media.
d) premiums.
e) point-of-purchase displays.
Answer: e) point-of-purchase displays.