Zack Freedman is an experienced salesperson who has worked for the same company for 20 years. When he is informed that he must attend a training seminar the following Tuesday, he believes it will most likely be about

Zack Freedman is an experienced salesperson who has worked for the same company for 20 years. When he is informed that he must attend a training seminar the following Tuesday, he believes it will most likely be about



a) the company.

b) his customers' companies.

c) basic selling methods.

d) new-product information.

e) prospecting.



Answer: d) new-product information.


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