Marketing MCQ Marketing A _____ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _____ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.

A _ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.

Marketing

A _ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.

A. financial; qualitative

B. qualitative; financial

C. financial; creative

D. qualitative; quantitative

E. fixed costs; variable costs

Answer: A

Marketing MCQ

A _____ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _____ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.

A _____ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _____ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.

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A _ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.

A _ audit of an agency focuses on factors such as costs, expenses and payments to outside suppliers while a _ audit focuses on factors such as the agency's efforts in planning, development and implementing the advertising program.