For advertisers, the _____ is one disadvantage of cable television as compared to network television.
A. lack of penetration
B. lack of flexibility
C. lack of selectivity
D. cost-ineffectiveness
E. limitations on the length of commercials
Answer: A
Marketing MCQ
A. lack of penetration
B. lack of flexibility
C. lack of selectivity
D. cost-ineffectiveness
E. limitations on the length of commercials
Answer: A