For a limited​ time, an online retail store is offering a free beach bag and towel with every purchase of a bathing suit over​ $50. The beach towel and bag are normally​ $20 each, so customers are really getting a bargain. The retail store is using​ _______ to encourage consumers to buy its products.

For a limited​ time, an online retail store is offering a free beach bag and towel with every purchase of a bathing suit over​ $50. The beach towel and bag are normally​ $20 each, so customers are really getting a bargain. The retail store is using​ _______ to encourage consumers to buy its products.

For a limited​ time, an online retail store is offering a free beach bag and towel with every purchase of a bathing suit over​ $50. The beach towel and bag are normally​ $20 each, so customers are really getting a bargain. The retail store is using​ _______ to encourage consumers to buy its products.



A. rebates

B. premiums

C. point-of-purchase displays

D. specialty advertising

E. trade promotions



Answer: B. premiums


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