If Anheuser-Busch refused to allow Jackson Distributing to carry its product if the distributor also carried Miller Brewing products, the company would have been engaging in which of the following channel management practices?

If Anheuser-Busch refused to allow Jackson Distributing to carry its product if the distributor also carried Miller Brewing products, the company would have been engaging in which of the following channel management practices?



a) Exclusive dealing

b) Dual distribution

c) Tying contacts

d) Refusal to deal

e) Restricted sales territories



Answer: a) Exclusive dealing


Learn More :