____ is a publicity piece produced by publicists so that stations can air it as a news story.
A. Video news releases
B. Public relations
C. Spilt-run tests
D. Mnemonics
E. Dramatization ads
Answer: A
Marketing MCQ
A. Video news releases
B. Public relations
C. Spilt-run tests
D. Mnemonics
E. Dramatization ads
Answer: A