Product, price, promotion, and _____ are the 4Ps of the marketing mix.
A. people
B. place
C. package
D. print
E. privilege
Answer: B
Marketing MCQ
Marketing Chapter 1
Product, price, promotion, and _____ are the 4Ps of the marketing mix.
A. people
B. place
C. package
D. print
E. privilege
Answer: B