___________ and ___________ are important characteristics of quality for consumer markets, and ___________ and ___________ are important characteristics of quality for business markets.
a) Reliability/ease of use; technical suitability/ease of repair
b) Technical suitability/reasonable price; trusted brand name/ease of repair
c) Durability/technical suitability; company reputation/ease of repair
d) Ease of maintenance/company reputation; durability/technical suitability
e) Trusted brand name/ease of repair; reliability/company reputation
Answer: d