The evaluation stage of the adoption process is where _________.
A. Consumers combine all information and evaluate the product prior to trial
B. Consumers seek out information to further define the product
C. Consumers are at the stage to determine if they want to become loyal to the product
D. Consumers are engaged in the consumption of the product
E. None of these
Answer: D. Consumers are engaged in the consumption of the product
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Marketing
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