Which of the following terms refers to consumers' propensity to buy?
a) Disposable income
b) Discretionary income
c) Buying power index
d) Buying power
e) Willingness to spend
Answer: e) Willingness to spend
a) Disposable income
b) Discretionary income
c) Buying power index
d) Buying power
e) Willingness to spend
Answer: e) Willingness to spend