Fiji Water has created a perception by wanting to be viewed green or environmentally friendly by depicting a lush tropical landscape as the label on their water, despite shipping their water several tens of thousands of miles by ship, plane, train, and truck to reach the store shelf. They can be said to be engaged in:

Fiji Water has created a perception by wanting to be viewed green or environmentally friendly by depicting a lush tropical landscape as the label on their water, despite shipping their water several tens of thousands of miles by ship, plane, train, and truck to reach the store shelf. They can be said to be engaged in:

Fiji Water has created a perception by wanting to be viewed green or environmentally friendly by depicting a lush tropical landscape as the label on their water, despite shipping their water several tens of thousands of miles by ship, plane, train, and truck to reach the store shelf. They can be said to be engaged in:



A.

environmental deception.


B.

greenwashing.


C.

social deception.


D.

green marketing.



Answer: B


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