A home improvement retailer advertises that it has a popular central vacuum system available for $420.00. The ad suggests that the competition's price is $500.00. It was verified that the competitors did not offer the central vacuum system at $500.00. What deceptive pricing practice is the home improvement retailer attempting?

A home improvement retailer advertises that it has a popular central vacuum system available for $420.00. The ad suggests that the competition's price is $500.00. It was verified that the competitors did not offer the central vacuum system at $500.00. What deceptive pricing practice is the home improvement retailer attempting?

A home improvement retailer advertises that it has a popular central vacuum system available for $420.00. The ad suggests that the competition's price is $500.00. It was verified that the competitors did not offer the central vacuum system at $500.00. What deceptive pricing practice is the home improvement retailer attempting?



A.

bait and switch


B.

comparable value comparison


C.

bargains conditional on other purchases


D.

comparison with suggested prices



Answer: B


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