Amazon formally registered the name of their tablet, Kindle, with the Canadian Intellectual Property Office (CIPO). In essence, Amazon was registering the __________ of the Kindle.

Amazon formally registered the name of their tablet, Kindle, with the Canadian Intellectual Property Office (CIPO). In essence, Amazon was registering the __________ of the Kindle.

Amazon formally registered the name of their tablet, Kindle, with the Canadian Intellectual Property Office (CIPO). In essence, Amazon was registering the __________ of the Kindle.



A.

copyright


B.

selling mark


C.

trademark


D.

trade dress



Answer: C


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