Marketing MCQ
Marketing
An organizational structure that is based on specific customer segments, such as the banking, health care, or manufacturing segments, is using:
An organizational structure that is based on specific customer segments, such as the banking, health care, or manufacturing segments, is using:
An organizational structure that is based on specific customer segments, such as the banking, health care, or manufacturing segments, is using:
A.
product line grouping.
B.
geographical grouping.
C.
functional grouping.
D.
market-based grouping.
Answer: D
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