Breadth of product line refers to ______ a store carries.
A.
the quality of merchandise
B.
the variety of different items
C.
a wide assortment of a few related items
D.
the physical size, from large to small, of products
Answer: B
Marketing MCQ
A.
the quality of merchandise
B.
the variety of different items
C.
a wide assortment of a few related items
D.
the physical size, from large to small, of products
Answer: B