In the market introduction stage of the product life cycle
A. sales are the highest.
B. most companies experience losses.
C. industry profits rise.
D. industry sales level off.
E. total industry profit is highest.
Answer: B. most companies
Marketing MCQ
A. sales are the highest.
B. most companies experience losses.
C. industry profits rise.
D. industry sales level off.
E. total industry profit is highest.
Answer: B. most companies