Marilyn called the Butterball hotline to learn how to prepare her Thanksgiving turkey and dressing. The toll-free number that Butterball uses each holiday season to provide information on how to prepare turkey is an example of __________.

Marilyn called the Butterball hotline to learn how to prepare her Thanksgiving turkey and dressing. The toll-free number that Butterball uses each holiday season to provide information on how to prepare turkey is an example of __________.

Marilyn called the Butterball hotline to learn how to prepare her Thanksgiving turkey and dressing. The toll-free number that Butterball uses each holiday season to provide information on how to prepare turkey is an example of __________.



A.

interactive marketing


B.

multichannel selling


C.

inbound telemarketing


D.

outbound telemarketing



Answer: C


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