Shoppers Drug Mart carries both pharmaceuticals and now, fresh produce. This is an example of a(n):
A.
Intertype competition
B.
Dual channel marketing
C.
Scrambled merchandising
D.
Disintermediation
Answer: C
Marketing MCQ
A.
Intertype competition
B.
Dual channel marketing
C.
Scrambled merchandising
D.
Disintermediation
Answer: C