The new Chief Marketing Officer at Pepsi outlines her marketing strategy and plan for the next four years. This plan is called a:
A.
generic marketing strategy
B.
long-range strategic plan
C.
marketing strategy
D.
long-range marketing plan
Answer: D
Marketing MCQ
A.
generic marketing strategy
B.
long-range strategic plan
C.
marketing strategy
D.
long-range marketing plan
Answer: D