The three approaches to setting advertising schedules are:
A.
flexible, seasonal, and continuous.
B.
sweeping, bursting, and pulsing.
C.
flighting, pulse, and continuous.
D.
continuous, seasonal, and sweeping.
Answer: C
A.
flexible, seasonal, and continuous.
B.
sweeping, bursting, and pulsing.
C.
flighting, pulse, and continuous.
D.
continuous, seasonal, and sweeping.
Answer: C