Typically, the _____ marketing plan covers marketing activities over a period of two to five years in the future. The _____ marketing plan, which is highly structured and detailed, is usually developed by a product manager and begins with marketing research and ends after 48 weeks with the approval of the general manager.
A.
annual
...
new product,
B.
new product
...
long-range
C.
long-range
...
new product
D.
long-range
...
annual
Answer: D
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