Marketing MCQ
Marketing
Within DuPont's textile fibre department, there is a separate product manager for rayon, acetate, Orlon, nylon, and Dacron. Each product manager is responsible for selling to the various markets in which the textile could be used such as clothing, furniture, or floor coverings. Its other product divisions have similar structures. DuPont uses _____ to organize the company.
Within DuPont's textile fibre department, there is a separate product manager for rayon, acetate, Orlon, nylon, and Dacron. Each product manager is responsible for selling to the various markets in which the textile could be used such as clothing, furniture, or floor coverings. Its other product divisions have similar structures. DuPont uses _____ to organize the company.
Within DuPont's textile fibre department, there is a separate product manager for rayon, acetate, Orlon, nylon, and Dacron. Each product manager is responsible for selling to the various markets in which the textile could be used such as clothing, furniture, or floor coverings. Its other product divisions have similar structures. DuPont uses _____ to organize the company.
A.
product line grouping
B.
geographical grouping
C.
functional grouping
D.
matrix organization
Answer: D
Learn More :