Heinz is introducing 400 new products in the next two years. To know which markets to reach, Heinz should first perform a:
a) market diversification analysis
b) market audit
c) social audit
d) market opportunity analysis
e) niche analysis
Answer: D
Marketing MCQ
a) market diversification analysis
b) market audit
c) social audit
d) market opportunity analysis
e) niche analysis
Answer: D