Opula Inc. is a company that designs jewelry. It needs secondary data to know its customers' preferred jewelry patterns. In this scenario, which of the following secondary data can Opula Inc. obtain from within the firm?
a. Social media posts entered by Opula's customers on
its trending jewelry designs
b. Summaries of income data of all jewelry businesses
compiled by the state and federal agencies
c. Data published by trade associations dealing with
the recent jewelry market strategies
d. Articles published in reputed business magazines
about Opula's profit margins
Answer: a. Social media posts entered by Opula's customers on its trending jewelry designs