The focus of an organization's mission statement should be on:
a) the products it wishes to sell
b) the market it wishes to serve
c) its social responsibilities
d) the desires of government regulators
e) technologies it understands well
Answer: B
Marketing MCQ
a) the products it wishes to sell
b) the market it wishes to serve
c) its social responsibilities
d) the desires of government regulators
e) technologies it understands well
Answer: B