The _____ is the combination of advertising, personal selling, sales promotion, social media, and public relations that is used to reach a target market and fulfill an organization's overall goals.​

The _____ is the combination of advertising, personal selling, sales promotion, social media, and public relations that is used to reach a target market and fulfill an organization's overall goals.​


a.

​promotional mix

b.

​distribution mix

c.

​product mix

d.

​retailing mix



Answer: a.

​promotional mix


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