Which of the following strategies is NOT used to rejuvenate the sales of a product that is heading toward the sales decline stage of the product life cycle?

Which of the following strategies is NOT used to rejuvenate the sales of a product that is heading toward the sales decline stage of the product life cycle?



a) Selling the product in geographic regions where the product is not in the final stage of the life cycle

b) Finding new uses for the product

c) Adding appealing services or sales promotions that target loyal customers

d) Adding a successful innovation to the original product idea

e) Devising a phase-out strategy



Answer: e) Devising a phase-out strategy


Learn More :